Get more high quality leads using the power of quizzes.

About helen

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Helen is an online business growth strategist, trained quiz funnel expert with over a decade of experience.

She helps entrepreneurs generate consistent high quality leads using the magic of online quizzes.

She went from struggling on a charity sector wage to over 6 figures running multiple businesses. Her success is all down to getting her audience to find her, love her and buy from her through the power of quizzes.

Helen is an advocate for ditching scare marketing and boring freebies to focus on positive empathetic marketing.

She’s a country music loving Brit! Usually found with a messy ginger bun, eating anything spicy and playing Korfball (look it up, it’s a real sport!!).

Download Helen’s full bio here

preferred topics

Quiz Creation: How to stop being the best kept secret on the internet by creating a quiz that generates high quality leads
Positive empathetic marketing: Why scare marketing is old news and how to get your audience to buy from a place of empowerment rather than fear
Your next blockbuster offer: How to design and aligned product suite and then create & sell your next big offer
Customer journey: How to design to ultimate customer journey through your business so your audience can easily find you, love you and buy from you
Funnel creation: Why ‘funnel’ is not a dirty word and how to make them work in your business
Redefining success in your business: Too often we chase the next big income goal without stopping to think why. Redefining what success means to you will enable you to create a scalable and sustainable business without burnout
Pinterest Strategy: How Helen got to 1.7 million impressions per month for free

podcasts & Media previously featured on includes.....

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happy clients - my quiz has 80% conversion rate & 70% email open rates

Holly Haynes – Productivity Coach

Working with Helen on my quiz strategy was such a pleasure. She is truly an expert in this area and helped me map out exactly how to structure my quiz, what questions my audience would interact with the most, best practices to get the most engagement, and even tips on the best way to create my nurture sequence post quiz that plays on the quiz content.

Her strategy tips helped me create a lead magnet that now has an on average 80% conversion rate and 70% email open rate. The results I am seeing to grow my community are mind-blowing. Plus Helen made the process fun and enjoyable.